A traffic audit for eBay sellers
Listings get seen. Far fewer get clicked.
eBay counts how many people it showed a listing to, and how many clicked. Those numbers sit in the Seller Hub traffic report, and few sellers read them listing by listing. This audit reads every active listing in an account, sorts each one by where buyers drop off, and names the ones with the widest gap.
Read only access · Report the same day · Durango, Colorado
One real seller account over thirty days. Every figure on this page came out of the same report a customer receives.
Where it goes
Fifty one thousand people. Six hundred clicks.
Almost every seller knows what sold. Almost none know they were put in front of fifty thousand people and that fifty thousand of them kept scrolling.
That gap is not a mystery and it is not bad luck. It happens in three specific places, and the fix is different in each one.
The three leaks
Buyers leak out in three different places
This matters because dropping the price only helps with one of them, and most sellers are losing people somewhere else entirely.
They never arrive
eBay is not showing the listing to anybody. It is invisible rather than unwanted, and no price will change that.
They see it and keep scrolling
The listing is shown and passed over. What the buyer saw was a photo, a title and a price, in that order.
They open it and leave
People click, read, and go somewhere else. This is the only one of the three where the price is the likely culprit.
Why the photo comes first
A buyer decides in a row of search results
They are not reading your description. They are looking at a thumbnail, then a title, then a price, in that order, against eleven other rows on the same screen.
A listing shown a thousand times with no clicks is telling you something very specific about the first of those three, and nothing at all about the last.
What arrives
A report that names listings, not habits
Not "improve your titles". Which listing, how many times it was shown, how many times it was clicked, and what to change on it.
Every active listing you have is sorted into the three states above, and the worst offenders are listed one by one with the fix beside them.
Look inside the reportPage one, real report
How it works
Three steps, and one of them is yours
- You connect your eBay account. Read only.
Click a link and approve it on eBay's own site. Your password never comes to us. We cannot create, change, relist or end anything, and we cannot see your payouts or your bank details.
- We read every active listing.
Not a sample of ten. All of them, however many there are, sorted and ranked by the size of the gap on each one.
- You get the report the same day.
A plain PDF you can act on immediately, or hand to whoever does your listings.
What you are actually granting
- You sign in on eBay, not here. We never see your password.
- Read only. We cannot list, change, relist, end or ship anything.
- We cannot see your payouts, your bank details or your buyers.
- You can cancel the access yourself any time in your eBay settings.
- We delete our copy of the connection as soon as your report is with you.
- It is enforced by eBay at the permission level, not by our promise.
Start with a free look. No connection needed.
Send us an eBay username and we will report, for free, what can be seen from the outside: how many titles are leaving searchable characters unused, and how the lead photographs read in a row of search results.
The impressions and clicks need the connection. Only eBay holds those numbers and only you can grant access to them, so nobody can quote you yours over the phone. Anyone who says otherwise is guessing.
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